PitaKyiv is an Israeli restaurant with pita, hummus, falafel, baked cauliflower and other jewish dishes in the heart of the city. There are 3 restaurants in Kyiv and one restaurant was recently opened in Odessa

Advertising budget: $ 4,367.68

Average price per purchase: $ 5.76

Number of purchases: 758

Average bill: 550 UAH

Cooperation period: 20 months

The challenge was to sway the restaurant's own delivery, because we started the partnership at the peak of quarantine.

The contractors who tried this before us were optimized for adding items to cart, not for final ordering, and got a price of ~$15. We managed to get a ready-made customer for $5.

First of all, we set up regular e-commers events through Facebook.

To attract new customers, we used video reviews from famous bloggers in our advertising creatives and added a 20% discount on the first order.

We catch up current Pita Kyiv customers with remarketing, showing them new menu items and current promotions.