The team had two tasks: to gather startups who wanted to take part in the competition and to gather 1000 viewers for the broadcast. The difficulty was that it was necessary to gather people involved in startups, as well as those who were ready to take part in the competition.
We solved the problem by putting forward interests related to the field of startups, especially those involved in the digital field. Most startups had a narrow specialization in the medical field, and the participants mainly presented mobile applications. Based on this information, we set interests. Static worked among the creatives.
The period of cooperation with StartUp World Cup Ukraine is 2 months.