June 01, 2024 ~ 10 min

Author of the article

Valeria Prikhodko, SMM manager

Video editing is not just about gluing video pieces together, but also about using cool tricks and techniques that will make people want to watch, save, and repost your video. Especially if you're creating commercial videos, it's crucial to do it well and quickly.

There are many video editors for video editing. Each has a different interface and functionality. For editing videos of varying complexity.

Let's start with the basics: here are some applications for detailed editing with intuitive interfaces and easy-to-use features. Sound, color correction, video quality, transitions, and overlays are all available in the following apps:

Now, let’s move on to the next important step in video editing – adding various exciting features to make your videos dynamic and engaging.

The sound of a keyboard stroke, the sound of transitions between frames, applause, or phone notifications. All this will add realism to your videos and help you evoke the necessary emotions with sound effects.

An important point is to consider the combination of sounds with video and text transitions. The overdubbed sound should be harmoniously combined with your main video. Without exaggerating the volume and distracting attention from the main content.

Sites where you can find the sounds you need in good quality:

The CAPCUT app also has many free and diverse sound effects.

2. Use footage for your videos.

They set a certain atmosphere and style for your video. Film transitions add a cinematic feel and texture to your video. For example, the effect of dust and yellow tint can emphasize the feeling of an old movie. They are also perfect for filling in the blanks and adding dynamics when splicing shots together.

Use footage the way you want - show your creativity. But remember. It can be fun to experiment with different effects while editing a video, but don't overdo it. A simple, concise editing style usually looks the most professional.

Footage, backgrounds, overlays - you can find all of them on ineedfx.com for free.

3. You should diversify your videos with different frames, elements, overlays (layers)

Add video collages, different shot plans, and angles. Use various layers on your video. Create dynamics in your video with zoom effects and experiment.

For example, can you “multiply” yourself in a video? Here’s a life hack for doing so:

Select two videos shot from the same angle, but with the subject in different locations. Use the video overlay function to overlay them, and then use the “mask” slider to drag one of the videos to the desired position. And you're done! Very easy and simple.

4. Consider blind spots right away when editing your video.

Many people make the mistake of not considering the blind spots that should NOT be there when editing a video with text or images.

To avoid this, we recommend that you create a template that you can overlay on the video during editing and then simply delete it before you finish.

5. Keep track of current trends and integrate them into your videos.

And don't forget to use trending sounds.