Expenses: 21,294.22 UAH

Link clicks: 15,969

Cost per click: 1.33 UAH

Sales: 106

Cost per sale: 201 UAH

CTR: 2.24%

We successfully launched an advertising campaign on Google Ads and utilized Google Analytics to track the results. The advertising launch was just before the New Year holidays, so our ads yielded effective results due to the gifts offered by the project.

Currently, we continue to work with this project and expand our advertising strategy by launching a campaign on Facebook.