PEARL OF THE STEPP
Ukrainian brand of food for parrots.
PROJECT FIGURES BEFORE:
Number of followers: 0
ERR: 0
ERR: 0
PROJECT FIGURES AFTER:
Number of followers: 8025
ERR: 6.34%
Duration of collaboration: 7 months
ERR: 6.34%
Duration of collaboration: 7 months
TASK
- Create brand awareness
- Generate consistent demand for the product
- Build a loyal audience, and later establish a community
Instagram layout
OUR SOLUTION:
We developed an SMM promotion strategy and created a unique visual concept. To increase reach, we utilized organic promotion through reels, which garnered significant views and engagements.
We posted interactive stories and posts, actively engaging subscribers to share stories about their parrots.
We implemented giveaways and launched targeted advertising both for B2B and B2C audiences.
We posted interactive stories and posts, actively engaging subscribers to share stories about their parrots.
We implemented giveaways and launched targeted advertising both for B2B and B2C audiences.
Examples of posts:
ADDITIONAL INFORMATION:
We also collaborated with a well-known veterinary clinic and organized a webinar with an ornithologist to raise awareness among our audience about the importance of parrot care.
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NOT TOOLS,
BUT THE SOLUTIONS
BUT THE SOLUTIONS
© 2019-2026 VAU Agency
NOT TOOLS,
BUT THE SOLUTIONS
BUT THE SOLUTIONS
© 2019-2026 VAU Agency
